Three Updated Models with Newly Developed Piano Technologies

For Immediate Release

Rebecca Genel
Global PR/Media Relations Manager
Roland Corporation
(323) 890-3718
Rebecca.Genel@roland.com

Los Angeles, CA, January 15, 2014 — Roland is proud to announce the HP-508, HP-506, and HP-504 Digital Pianos, three new models in the popular HP-500 series. Featuring elegant looks and premium performance from Roland’s latest piano technologies, the upright-styled HP-500 instruments offer endless inspiration for all piano enthusiasts, from young students and hobbyists to the most advanced players.

Equipped with Roland’s acclaimed SuperNATURAL Piano sound engine, the HP-500 series provides an amazingly realistic grand piano experience with seamless tonal variations, natural note decay, and unmatched dynamic response. Enjoyment is further enhanced with newly developed features such as an upright piano tone, a Dynamic Harmonic function for fortissimo playing, and Individual Note Voicing to customize the piano’s sound to suit the user’s playing style or home environment.

Complimenting the SuperNATURAL Piano engine in the HP-508 and HP-506 is Roland’s innovative Acoustic Projection audio system, which delivers a rich, multi-dimensional sound field that recreates the immersive experience of playing an acoustic grand piano.

All models in the updated HP-500 series include the newly developed Headphones 3D Ambience effect, which allows users to enjoy the unique sound field of an acoustic piano during private practice sessions. This innovative technology greatly enriches the piano experience when playing with headphones, making it feel as though the sound is emanating from the instrument itself.

The new PHA-4 Concert (HP-508 and HP-506) and Premium (HP-504) keyboards include Roland’s latest touch-detection technology and escapement mechanism, offering superior touch for exploring SuperNATURAL Piano’s expansive tonal range. In addition, the keys are finished with specially developed materials that provide the natural texture and tactile sensation of real ivory and ebony keys on an acoustic grand. The PHA-4’s hammer-action mechanism also produces less audible noise than previous designs, a welcome feature for not disturbing others while practicing with headphones.

The HP-500 series is filled with great features to support daily piano use. There’s a large onboard song library, plus a built-in recorder that allows players to capture performances for evaluation and sharing. Parents can use the Volume Limit function to preset a maximum volume for the piano, providing a great way to prevent children from playing loud sounds unexpectedly. The headphones volume can be set independently from the main volume, and two jack types are provided to support a variety of headphones. With the adjustable music rest, it’s simple to set the ideal angle for everyone from young children to adults.

Roland’s free piano apps for Apple iOS devices offer a great way to motivate a child’s interest in playing and practice. With the Air Performer app, they can play along with favorite songs in the iPhone, iPad, or iPod touch wirelessly through the piano’s sound system via Roland Wireless Connect (optional). The Piano Partner app for iPad includes Flash Card, an interactive music program that kids will love, plus an intuitive graphical interface for selecting tones and songs in the HP-500 series. Piano Partner also features DigiScore Lite, which displays the piano’s built-in songs as sheet music on the iPad.

The HP-508, HP-506, and HP-504 are available in Simulated Rosewood or Contemporary Black finishes. The HP-508 and HP-506 are also available in a luxurious Polished Ebony finish as well.

For more information, visit www.RolandConnect.com.

About Roland Corporation
Roland Corporation is a leading manufacturer and distributor of electronic musical instruments, including keyboards and synthesizers, guitar products, electronic percussion, digital recording equipment, amplifiers, audio processors, and multimedia products. With more than 40 years of musical instrument development, Roland sets the standard in music technology for the world to follow. For more information, visit http://www.RolandUS.com.

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