Corporate Slogans • CEO Message

Roland’s Corporate Slogans

- Inspire the Enjoyment of Creativity
- Be the BEST Rather Than the BIGGEST
- Cooperative Enthusiasm for All Stakeholders

The underlying spirit of Roland’s unique corporate activities is embodied in the three slogans above. The basic spirit has not changed since the company’s founding.

CEO Message

Jun-ichi Miki,CEO and Representative Director

Jun-ichi Miki

In this modern society, where people demand spiritual enrichment, music has come to play an increasingly greater role.

There are multiple ways of appreciating music—the joy of creating an original musical work, the sense of fulfillment that you feel when playing an instrument, having a good time while making music with your friends, and many more. Our mission is to assist as many people as possible to experience such enjoyment, and help each of you find unique ways of enjoying music.

To achieve this, we will first and foremost make greater efforts to develop even better musical instruments, while focusing on creating more opportunities and places where you can enjoy the music-making experience.

Roland has a rich history of innovations in the field of electronic musical instruments and professional A/V products. Every time we open a door, a new possibility is waiting for us. This is all the more reason for us to commit ourselves to taking on new challenges in the future that leverage our prominent technology and global business presence.

And above all, in order to continue as a company that resonates with our customers, stakeholders, and music fans around the world, we will always do the best we can at Roland in every aspect of our business activities.