Envisioning the future. Creating moving sounds. This is the Roland spirit.

"Roland" was known as the name of a medieval European hero, and the reason this name was used as our company's name was that these two syllables were pleasant to the ear and could be pronounced in the same way in any language in the world.

Ever since 1972, when our company was founded by our first president Ikutaro Kakehashi (presently special consultant), we have been true to our starting point, which is our commitment to "experimentations for creating simulative sounds," and have continued to be driven by our pursuit of "sounds that are comfortable to the human ear." We have eventually found the material for creating "good and expressive sounds" in the form of silicon chips. By leveraging this state-of-the-art technology that has been enabled through modern science, we have been able to establish a unique position in the world of electronic musical instruments. We have introduced a broad range of technological innovations in the area of computers and semiconductors, and have delivered many revolutionary produces ahead of the rest of the world. By doing so, we have contributed to creating an environment where everyone is able to casually enjoy music.

Roland celebrated its 30th anniversary in 2002, and has remained true to its commitment to constantly "create sounds that move" as a dedicated manufacturer of electronic musical instruments, which are now beginning to expand into the huge multimedia market. Moving forward, we will continue to actively engage in technological development as part of our efforts to expand new possibilities for electronic musical instruments. By creating the best instruments available, we intend to expand the joy of creating around the world, and become a company with which people can feel affinity.